McLaren Factory Tour with Richard Verschoor

On 6 August, we visited the McLaren Racing factory with Formula 2 driver Richard Verschoor and a group of clients and partners. We got a closer look behind the scenes at one of the biggest names in motorsport.

What stood out was not just the cars. It was the way technology, data, people and constant experimentation come together around one goal: performance. That is something we see in eCommerce too.