Flatline Agency Hamburger Icon Flatline Agency Close Icon Contact Us


  • Project Type:
    Custom Development, eCommerce
  • Project Status:
  • Services:
    Software, Enterprise Collections, Strategy

Deep Diving

When Mystic Boarding reached out to Flatline Agency to create a new digital presence for their brand, we knew it would be one big adventure. Combining Mystic’s expertise in manufacturing water sports equipment with Flatline’s expertise in eCommerce and Custom Development, we created a visually appealing digital platform where all high-adrenaline enthusiasts can experience what the brand truly stands for – authenticity, creativity, and self-expression.

The Project



Strategising is more than simple planning; it is a pathway to inevitable success. With an in-depth understanding of Mystic Boarding’s identity, target audience, and industry landscape, we devised an action plan to steer Mystic’s eCommerce business towards remarkable growth.


Enterprise Applications

We boosted Mystic Boarding’s performance with scalable software solutions. Our expertise in developing robust applications is driven by efficiency and productivity. From ERP to CRM and beyond, our applications matched perfectly with Mystic’s business needs.



We effortlessly connected and integrated Mystic Boarding’s systems with our custom connector solutions. Our expertise ensures smooth communication and real-time data updates between CRM, ERP, and other applications. By streamlining Mystic’s processes and boosting efficiency, we unleashed the full potential of Shimano’s business ecosystem.



Flatline took the lead in transforming Mystic Boarding’s product information management (PIM) needs into a seamless and efficient solution. We orchestrated the PIM makeover for Mystic, ensuring all their goods are now centralized, organized, and enriched to maintain consistency across Mystic’s platform.



Our Flatline experts crafted a comprehensive customer relationship management (CRM) platform, enabling Mystic Boarding to achieve efficiency by effortlessly managing contacts and automating their sales processes. With our guidance, Mystic harnessed the full potential of the CRM to deliver top-notch customer service, ensuring satisfaction and loyalty from their clientele. Our user-friendly interface made navigating the CRM system intuitive, leading to boosted productivity and streamlined operations.



We took on the task to bring Mystic Boarding’s digital presence to life with custom software solutions, engaging apps, captivating designs, and seamless integrations. From user-friendly interfaces to streamlined processes, our software enhance Mystic’s efficiency and productivity. Thanks to the experts at Flatline, Mystic parted ways with manual tasks and welcomed automated workflows.

Catching Waves

Navigating through Mystic Boarding’s customised website gives customers the whole look and feel of the brand’s personality. The innovative lay-out reflects Mystic’s in-store experience leaving customers with an unexplainable inner drive for adventure. We are happy to have created a customizable platform to cater to Mystic’s loyal clientele.

Together Is Better

Success is a team effort and we at Flatline combined all of our strengths to provide Mystic Boarding’s customers with a polished digital experience. From meticulous designs to calculated strategy techniques, we helped the sports equipment brand to attract more website traffic, generate valuable leads, and drive conversions.

Breaking Boundaries, Building Dreams

Turning Visions into Reality.

Breaking Boundaries, Building Dreams

Overcome Any Challenge

The drive for sport is more than just exercising. It is about pushing your own boundaries and never giving up when a challenge arises. That is why it was very important for us at Flatline to portray this in the best way possible to Mystic Boarding’s audience. We put our best efforts into building a digital platform where likeminded people have the opportunity to browse through high-premium goods, captivating them with a seamless shopping experience that caters to their unique style preferences.

The Wind Is On Our Side

Designing the Mystic Boarding website was a detail-oriented process of choosing all the right features to create a precision-engineered experience and leave an unforgettable impression. Mystic relied on Flatline’s expertise to leverage powerful development techniques leading to increased brand knowledge. We made sure to create an adventure-filled platform for a thrilling shopping experience by Mystic Boarding’s audience.

Do we have your attention?

Custom Development

Building something from scratch is just the beginning. The real ‘game’ starts, as soon as you start to scale and grow beyond your comfort zone. We can help you achieve your goals!

See service arrow


Proud to be a partner of Shopify, WooCommerce, and end-to-end production partner of large players within the eCommerce industry. We don’t simply build your webshop, we set up your entire digital architecture.

See service arrow