CASE STUDY

Haygain x Flatline Agency

In the vast landscape of eCommerce, Haygain now stands as a beacon of excellence.


INTRODUCTION

Haygain — The digital revolution

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With Flatline Agency by their side, they’re not just participating in the digital race; they’re leading it.

Challenge - Saddle up for success

Every equestrian knows the importance of a good saddle. For Haygain, Flatline Agency provided the perfect digital saddle – a blend of design, strategy, and tech prowess – ensuring they ride smoothly towards eCommerce success.

Haygain’s digital presence is the mane attraction in the equestrian market, captivating users and galloping ahead of competitors.

Approach - Beyond the horizon

What’s next for Haygain? With a revamped digital presence and a team like Flatline backing them, the sky’s the limit. Every brand has a story, and for Haygain, it’s one of love, consistency and relentless pursuit of excellence.

We’re proud to be part of their journey, helping them break boundaries and build dreams, one pixel at a time.


THE PROJECT

Doubling revenue

Flatline Agency catalysed Haygain’s revenue growth, doubling figures by streamlining their online presence. Our strategy focused on enhancing the user experience and conversion rate optimisation across their specialised equine health products, resulting in a significant uplift in sales and market share.

Unified codebase for global stores

With our expertise, Haygain benefited from a single codebase to manage five international stores. This technological harmony introduced by Flatline Agency not only simplified content management and updates but also ensured a consistent brand experience worldwide, proving essential for their global expansion strategy.

SEO campaign

For Haygain, we unleashed a formidable SEO campaign that not only elevated their online presence but also ensured they outpaced competitors. Our strategic approach to SEO propelled Haygain into the spotlight, driving both visibility and conversions, and establishing them as a leader in their field.

Breaking Boundaries, Building Dreams



RESULTS

Revenue Increased

219
%

Site speed performance

87
+

Multistores

5
+

Continents

4
+


Flatline Agency's Amsterdam office
TIMELESS ELEGANCE

Any questions we can answer for you?

We are happy to combine our expertise with your brand to brainstorm on what could be the best next steps which can increase bottom-line results

SALES & MARKETING REPRESENTATIVE

Maarten Wesselink

Maarten Wesselink Marketing and Growth specialist at Flatline Agency

YOUR DIGITAL PULSE

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