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What is Videowise? Shoppable videos on your Shopify store

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3 minute read // E-commerce

Videowise makes it possible to embed shoppable videos on the site, anywhere.

Shoppable short videos have emerged as a new and exciting way for eCommerce businesses to showcase and sell their products. Videowise allows eCommerce owners to use shoppable videos on their eCommerce to make their products and services to site visitors.

What is a shoppable video?

A shoppable video is a type of short video content that is used by eCommerce businesses to showcase and sell their products. These videos typically feature products in a dynamic and engaging way and allow viewers to interact with the products by clicking on them to learn more or make a purchase.

Shoppable videos are typically 60 seconds or less in length and are designed to be easily viewable and shareable on social media platforms. They are an effective tool for eCommerce businesses because they allow them to showcase their products in a more engaging way, and can help to drive more sales and increase customer engagement.

A shoppable video image by Videowise
A shoppable video image

Why do you need a shoppable video for eCommerce?

There are several reasons why eCommerce business owners may benefit from using shoppable videos on their websites. These videos can help to drive more traffic to the site, increase customer engagement, and ultimately, drive more sales.

First, shoppable videos are an engaging and dynamic way to showcase products. They allow viewers to interact with the products in a way that is not possible with traditional product photos, which can help to capture the attention of potential customers and encourage them to take action.

Second, shoppable videos can make it easier for customers to learn about and purchase products. By allowing viewers to click on the products in the video to learn more or make a purchase, these videos can help to streamline the shopping experience and make it more convenient for customers. This can help to increase the chances of making a sale and improve the overall customer experience.

Third, shoppable videos can be easily shared on social media platforms, which can help to increase the visibility of the products and drive more traffic to the eCommerce site. This can help to expand the reach of the business and attract new customers.

Overall, shoppable videos are a powerful tool for eCommerce businesses because they allow them to showcase and sell their products in a more engaging and dynamic way. By using these videos, eCommerce owners can drive more traffic, increase customer engagement, and ultimately, drive more sales.

What is Videowise?

With Videowise, shoppable videos can be easily embedded into your eCommerce site without slowing down your site’s page speed. Customised video widged themes can be added to your website. So your brand image on your site won’t be hurt by inserting short videos. (Videowise at Shopify Store)

Services Videowise is offering are:

Videowise makes it possible for the eCommerce owners to monetize your TikTok, Instagram Reels, or YouTube Shorts videos, and use advanced video commerce analytics to understand what videos convert and why.

VideoWise Case Studies

What are Videowise features?

Videowise is the best solution for you if you want to use short videos to boost your sales. Here are the reasons why Videowise is the best for you:

Extreme customizability

You can use Videowise’s no-code widget and player editor to customize almost any aspect of your video widgets.

Super simple installation

To install video widgets, simply drag and drop an app block into your Shopify theme editor, or copy one line of code if you are an advanced user.

Page-speed protective

Videowise protects your site’s page speed by using compressed thumbnails, lazy loading, and small scripts that are less than 100kb in size.

Language accessibility

You can change the language used in your video widget or player to match the language used in your store by modifying the text used in these components.

Responsive & adaptive design

Videowise’s video widgets are designed to automatically adapt to any device or screen resolution, ensuring that your videos always look great

Mobile/desktop settings

You can use different customization settings to create unique experiences for shoppers using desktop, tablet, or mobile devices.

Mobile-first Trend

Recently, the majority of website visitors use mobile devices when they access the internet. In light of this situation, Google’s search algorithm has also been designed to give higher rankings to mobile-first websites. Thus, starting short videos for mobile users and for Gen-Z can boost your sales exponentially.

Conclusion

Videowise is a innovative tool to embed short videos on your Shopify store. Ecommerce owners must check this tool to increase your sales by leveraging short video trend.

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