What is LoyaltyLion? Customer Loyalty Platform


3 minute read // Marketing

LoyaltyLion offers a customizable loyalty program that can help increase the frequency and average order value of your store’s repeat customers.

With a loyalty program tailored to your brand, you can motivate repeat purchases and increase customer spending. Offer loyalty points and rewards to incentivize engagement and encourage customers to remain loyal throughout their lifecycles. Your business can start a loyalty program with LoyaltyLion on Shopify.

What is a loyalty program?

A loyalty program for eCommerce is a rewards system that encourages customers to continue shopping with a particular online store. The program typically offers incentives such as points, discounts, or special offers to customers who make purchases or engage with the store in other ways.

These rewards can be redeemed for products or services or used to unlock exclusive perks and benefits. The goal of a loyalty program is to build customer loyalty and retention, as well as to increase sales and revenue for the store.

A great example of a loyalty program is Starbucks. Starbucks started to offer rewards for its customers through apps. So the customers are encouraged to purchase the next coffee at Starbucks again.

Starbucks Rewards

Why do you need a loyalty program?

Ecommerce owners need a loyalty program for several reasons. A loyalty program can help to increase customer retention by rewarding repeat customers for their continued business. This can lead to a higher rate of repeat purchases, as customers are incentivized to continue shopping with the store in order to earn rewards.

A loyalty program can also help to increase customer spending by offering incentives such as discounts or special offers for reaching certain spending thresholds.

Additionally, a loyalty program can help to differentiate a store from its competitors by offering unique rewards and perks that are not available elsewhere. This can help to build customer loyalty and increase brand awareness. Overall, a loyalty program can be an effective way for eCommerce owners to increase sales and revenue.

What is LoyaltyLion?

LoyaltyLion helps eCommerce to achieve sustainable growth by offering a loyalty program for your customers. Ecommerce owners can easily create customized loyalty, awards, and referral programs with this app.

Loyaltylion service

LoyaltyLion is a data-driven loyalty and engagement platform, founded in 2012. The challenge it’s tackling is how to engage and retain customers online. Charlie and Dave, the co-founders, realized that retention was already a problem at the time, and it would only become more crucial as competition in eCommerce grew, acquisition costs rose, and giants like Amazon put pressure on smaller players in the market.

What can you do with LoyaltyLion?

Your business can incentivise your customers to take a desired action by giving them a loyalty program with LoyaltyLion.

For example, you can set a loyalty program that allows customers to earn points for any on-site activity – from purchases to reviews and referrals. The points can be exchanged for discounts, gift cards, vouchers, free product, and so on.

Ecommerce owners can personalize their messages with LoyaltyLion. Personalization of emails and SMS messages is achievable by including unique information such as tier statuses and points balances.

Referral can be encouraged by providing unique URLs for sharing with new customers. LoylatyLion can generate special URLs for easy sharing with friends or family members.

In short, LoyaltyLion offers any services that can increase repeat-purchase and the number of loyalty customers on your eCommerce site.

What are LoyaltyLion features?


Ordinary platforms lack freedom of customisation, while it is crucial for eCommerce owners to keep their brand image. LoyaltyLion offers a very high degree of customizability so that you can build 100% tailored loyalty program on your eCommerce. This high degree of customization will not detract from your brand and will provide a seamless experience for your customers.


LoyaltyLion can be integrated with variety of eCommerce services and apps. Shopify Plus, Shopify, Magento, BigCommerce, Shopify POS, API, and so much more apps(38+). So you can use LoyaltyLion easily and quickly if you are using these platforms or apps.

Loylaty program analytics

Optimisation of your loyalty programs is possible by analyzing data. You can analyze real-time statistics, referral and retention data on LoyaltyLion’s built-in dashboard. Finding customer insights is easier thanks to this loyalty program analytics.


LoyaltyLion Price

Here is the pricing list for LoyaltyLion. And, there is a free trial for 14 days.

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