TAG

Software

Recognition as an outstanding software development company

The Manifest Names Flatline Agency Among Amsterdam’s Most Reviewed Software Development Companies Flatline is recognized as one of the most reviewed software developers on The Manifest on 19th Oct 2022. This award honors the top 15 companies that received the most Clutch reviews in the past 12 months. Companies are ranked by Clutch based on...

Custom Development in 2022 | The Ultimate Guide

In 2022, our lives are constantly surrounded by all types of software applications. Whether you’re a user or a business owner, you need to keep up with technological advancements. Businesses must be able to continuously enhance their processes and infrastructures to flourish in an age where landscapes are always shifting. To keep up with these...

Salesforce

HubSpot vs Salesforce featured image

Season 3/5: HubSpot vs Salesforce: find the best CRM for your business

Explore the benefits of HubSpot and Salesforce to determine which CRM best suits your business needs. Introduction Choosing the right Customer Relationship Management (CRM) system is crucial for efficiently managing customer interactions and business processes. Among the myriad of options available, HubSpot and Salesforce stand out as industry leaders. Each offers distinct advantages depending on...

Salesforce Commerce Cloud

Shopify vs Salesforce Commerce Cloud: Navigate Your eCommerce Platform Choices

Discover the best fit for your business between Shopify and Salesforce, focusing on user-friendliness for SMEs and robust scalability for enterprises. Choosing the right eCommerce platform is a pivotal decision for any business stepping into the online marketplace or looking to upgrade their digital presence. With an array of options available, it’s crucial to select...

HubSpot

Hubspot Spotlight Spring ’24

Hubspot just released their Spotlight Spring ’24 Editions… and let’s put it like that – they definitely did not dissapoint…. Since our favourite CRM-software just released over 100 new updates making all our work even more seamless to use we’re excited to show you the biggest ones. We will guide you through the 3 new...

HubSpot vs Salesforce featured image

Season 3/5: HubSpot vs Salesforce: find the best CRM for your business

Explore the benefits of HubSpot and Salesforce to determine which CRM best suits your business needs. Introduction Choosing the right Customer Relationship Management (CRM) system is crucial for efficiently managing customer interactions and business processes. Among the myriad of options available, HubSpot and Salesforce stand out as industry leaders. Each offers distinct advantages depending on...

HubSpot Email Marketing

Season 3/4: HubSpot Email Campaigns: manage and optimise responses

Learn how to boost your email campaign’s effectiveness using HubSpot’s tools for tracking, optimising, and personalising your email strategies. Introduction Email marketing remains a cornerstone of successful digital marketing strategies. As businesses seek more refined analytics and automation capabilities, tools like the HubSpot Email Marketing become indispensable. The platform not only provides robust email marketing...

HubSpot SEO

Season 3/3: How to improve SEO using HubSpot: Your ultimate guide

Explore our comprehensive guide on using HubSpot to enhance your digital marketing efforts through SEO, analytics, and performance optimisation. Introduction In today’s digital landscape, mastering Search Engine Optimisation (SEO) is paramount for enhancing visibility and driving organic traffic to your website. HubSpot, a leader in inbound marketing and sales software, offers a suite of SEO...

wordpress multisite

Season 3/2: Mastering HubSpot Reporting: Harness Data for Strategic Insights

Unlock the full potential of HubSpot reporting to drive insightful data-driven decisions in your business. Introduction In our previous post, we explored essential integrations for enhancing your HubSpot platform in 2024, highlighting the synergy between HubSpot and other powerful tools like Google Ads and Shopify. Today, we shift our focus to a vital component of...

HubSpot Blog Cover

Season 3/1: Optimising your HubSpot Platform: Top 5 Essential Integrations for 2024

Discover the most useful integrations for your HubSpot platform in 2024. Get ready to optimise your workflows with Google Ads, Slack and more. Introduction In today’s changing digital landscape, businesses are constantly in search of solutions that streamline their workflows and adapt rapidly to the ever-changing market demands. The HubSpot platform, renowned for its comprehensive...

eCommerce

HubSpot vs Salesforce featured image

Season 3/5: HubSpot vs Salesforce: find the best CRM for your business

Explore the benefits of HubSpot and Salesforce to determine which CRM best suits your business needs. Introduction Choosing the right Customer Relationship Management (CRM) system is crucial for efficiently managing customer interactions and business processes. Among the myriad of options available, HubSpot and Salesforce stand out as industry leaders. Each offers distinct advantages depending on...

HubSpot Email Marketing

Season 3/4: HubSpot Email Campaigns: manage and optimise responses

Learn how to boost your email campaign’s effectiveness using HubSpot’s tools for tracking, optimising, and personalising your email strategies. Introduction Email marketing remains a cornerstone of successful digital marketing strategies. As businesses seek more refined analytics and automation capabilities, tools like the HubSpot Email Marketing become indispensable. The platform not only provides robust email marketing...

HubSpot SEO

Season 3/3: How to improve SEO using HubSpot: Your ultimate guide

Explore our comprehensive guide on using HubSpot to enhance your digital marketing efforts through SEO, analytics, and performance optimisation. Introduction In today’s digital landscape, mastering Search Engine Optimisation (SEO) is paramount for enhancing visibility and driving organic traffic to your website. HubSpot, a leader in inbound marketing and sales software, offers a suite of SEO...

WordPress Multisite: Maximise your Web Management

Explore the benefits of WordPress Multisite for streamlined management and maintenance of multiple websites from a single dashboard. Introduction In today’s fast-paced digital landscape, managing multiple websites efficiently is a challenge for many organisations. As businesses expand and diversify, WordPress Multisite offers a powerful solution, enabling seamless management of numerous sites from a single installation....

wordpress multisite

Season 3/2: Mastering HubSpot Reporting: Harness Data for Strategic Insights

Unlock the full potential of HubSpot reporting to drive insightful data-driven decisions in your business. Introduction In our previous post, we explored essential integrations for enhancing your HubSpot platform in 2024, highlighting the synergy between HubSpot and other powerful tools like Google Ads and Shopify. Today, we shift our focus to a vital component of...

HubSpot Blog Cover

Season 3/1: Optimising your HubSpot Platform: Top 5 Essential Integrations for 2024

Discover the most useful integrations for your HubSpot platform in 2024. Get ready to optimise your workflows with Google Ads, Slack and more. Introduction In today’s changing digital landscape, businesses are constantly in search of solutions that streamline their workflows and adapt rapidly to the ever-changing market demands. The HubSpot platform, renowned for its comprehensive...

Web 3.0

Exploring the Impact of Web3 on Online Shopping: A Look at the Future of Ecommerce

The world of online retail is about to undergo a significant transformation thanks to the emergence of Web3 technologies. Web3, also known as Web3, is the next generation of the internet, where users have more control over their data and can interact with the internet in a more decentralized and trustless way. In 2023, applying...

What is decentralized social media? Pros and Cons

Decentralized social media is a type of online platform that is not owned or controlled by a single entity, but rather is built and maintained by a community of users. After Elon Musk took over Twitter, more and more people are interested in decentralized social media. But why? What makes people move to decentralized social...

Ethereum merge

Ethereum merge is completed: Why is this a big deal?

Ethereum, the second-largest cryptocurrency, adopted a new operating system that consumes 99.9% less energy on the 14th of September in US time zones. This operating model change on the blockchain is called the merge.

Blockchain render

A simple explanation of blockchain

The cryptocurrency hype – should we all buy it right away? Some questions are relevant in order to understand the phenomena called the blockchain. When you voted, did you think about whether your vote really counted? If you meet someone online, how do you know that they really are who they claim to be? When...

eCommerce

Title of the blog: WooCommerce migration: A step-by-step guide

WooCommerce migration: A step-by-step guide on how to navigate your migration

In the dynamic world of eCommerce, staying ahead means not just keeping pace with technology but leveraging it to your advantage. At Flatline Agency, we’ve observed a significant trend where businesses are transitioning their digital storefronts to platforms that offer more agility, scalability, and user engagement.  Introduction WooCommerce is favoured by many for its seamless...

Shopware to Shopify: The best eCommerce tool in 2024

Switching from Shopware to Shopify should be your next step, but why? Furthermore, how? We’re here to answer all these questions, so don’t worry. Introduction At Flatline, we have noticed a shift in businesses in the digital marketplace. More companies are transitioning from Shopware to Shopify to unlock new growth opportunities and enhance their digital...

Season 2/1: Framer’s what, how, and why

Let’s learn how to design, share, and publish your new website faster than ever with no code. At Flatline, we’re excited to announce that we will release a new blog series. This, as the title suggests, will cover how to use Framer to the best of its ability. Our first release will explain “what” Framer...

From Lightspeed to Shopify: Optimising your migration in 2024

Migrating from Lightspeed to Shopify is absolutely worth it, but why? And how? Don’t worry, all of these questions will be answered here. Lightspeed and Shopify Identification Lightspeed is a cloud-based commerce platform tailored for retail, hospitality, and golf businesses. It provides a comprehensive set of tools, including point-of-sale (POS) systems, inventory management, and customer...

Season 1/4 – Shopify B2B apps

Shopify B2B apps – the Flatline go-to’s Shopify has brought its B2B game to the next level. There are a lot of opportunities to take from the eCommerce platform and also a lot of apps to be used. We’ll introduce you to the B2B basics of Shopify and our Go to apps, for Shopify Plus...

Season 1/3 – Shopify multistores

Shopify multistores – the innovation of merging your online business Shopify has emerged as a beacon for retailers looking to expand their digital footprint. With the introduction of Shopify multistores, businesses now have the capability to manage multiple storefronts under a single umbrella, a feature that has revolutionised the way brands approach online selling. This...

Webshop

Title of the blog: WooCommerce migration: A step-by-step guide

WooCommerce migration: A step-by-step guide on how to navigate your migration

In the dynamic world of eCommerce, staying ahead means not just keeping pace with technology but leveraging it to your advantage. At Flatline Agency, we’ve observed a significant trend where businesses are transitioning their digital storefronts to platforms that offer more agility, scalability, and user engagement.  Introduction WooCommerce is favoured by many for its seamless...

Shopware to Shopify: The best eCommerce tool in 2024

Switching from Shopware to Shopify should be your next step, but why? Furthermore, how? We’re here to answer all these questions, so don’t worry. Introduction At Flatline, we have noticed a shift in businesses in the digital marketplace. More companies are transitioning from Shopware to Shopify to unlock new growth opportunities and enhance their digital...

Season 1/4 – Shopify B2B apps

Shopify B2B apps – the Flatline go-to’s Shopify has brought its B2B game to the next level. There are a lot of opportunities to take from the eCommerce platform and also a lot of apps to be used. We’ll introduce you to the B2B basics of Shopify and our Go to apps, for Shopify Plus...

Season 1/3 – Shopify multistores

Shopify multistores – the innovation of merging your online business Shopify has emerged as a beacon for retailers looking to expand their digital footprint. With the introduction of Shopify multistores, businesses now have the capability to manage multiple storefronts under a single umbrella, a feature that has revolutionised the way brands approach online selling. This...

Season 1/1 – Shopify PIM

Hey there Flatline Fam! Welcome to Season 1 of our blog series 2024! This season (containing 8 parts) will be focussed on Shopify and handy knowledge around the eCommerce provider! We will guide you through some interesting features and how-tos of one of our favorite eCom helpers! So let’s give this Season a fresh start...

Fashion brands on Shopify | Simplified eCommerce success

Hey there Flatline Fam! today we’re going to talk fashion! Especially the eCommerce landscape, fashion brands seek platforms that combine ease of use with comprehensive features to elevate their online presence. Shopify stands out as a prime choice, offering tools and integrations that cater to the distinctive needs of the fashion industry. We’re going to...

Shopify

HubSpot Blog Cover

Season 3/1: Optimising your HubSpot Platform: Top 5 Essential Integrations for 2024

Discover the most useful integrations for your HubSpot platform in 2024. Get ready to optimise your workflows with Google Ads, Slack and more. Introduction In today’s changing digital landscape, businesses are constantly in search of solutions that streamline their workflows and adapt rapidly to the ever-changing market demands. The HubSpot platform, renowned for its comprehensive...

Shopify vs Salesforce Commerce Cloud: Navigate Your eCommerce Platform Choices

Discover the best fit for your business between Shopify and Salesforce, focusing on user-friendliness for SMEs and robust scalability for enterprises. Choosing the right eCommerce platform is a pivotal decision for any business stepping into the online marketplace or looking to upgrade their digital presence. With an array of options available, it’s crucial to select...

Title of the blog: WooCommerce migration: A step-by-step guide

WooCommerce migration: A step-by-step guide on how to navigate your migration

In the dynamic world of eCommerce, staying ahead means not just keeping pace with technology but leveraging it to your advantage. At Flatline Agency, we’ve observed a significant trend where businesses are transitioning their digital storefronts to platforms that offer more agility, scalability, and user engagement.  Introduction WooCommerce is favoured by many for its seamless...

Shopware to Shopify: The best eCommerce tool in 2024

Switching from Shopware to Shopify should be your next step, but why? Furthermore, how? We’re here to answer all these questions, so don’t worry. Introduction At Flatline, we have noticed a shift in businesses in the digital marketplace. More companies are transitioning from Shopware to Shopify to unlock new growth opportunities and enhance their digital...

From Lightspeed to Shopify: Optimising your migration in 2024

Migrating from Lightspeed to Shopify is absolutely worth it, but why? And how? Don’t worry, all of these questions will be answered here. Lightspeed and Shopify Identification Lightspeed is a cloud-based commerce platform tailored for retail, hospitality, and golf businesses. It provides a comprehensive set of tools, including point-of-sale (POS) systems, inventory management, and customer...

Season 1/4 – Shopify B2B apps

Shopify B2B apps – the Flatline go-to’s Shopify has brought its B2B game to the next level. There are a lot of opportunities to take from the eCommerce platform and also a lot of apps to be used. We’ll introduce you to the B2B basics of Shopify and our Go to apps, for Shopify Plus...

Company culture

eCommerce Dinner Show "A Night in New York" hosted by Flatline Agency

Don’t Miss “A Night in New York” eCommerce Dinner Show on February 8th!

Get ready for an extraordinary evening in Amsterdam next month! Flatline Agency is thrilled to host “A Night in New York”, an exclusive eCommerce dinner show at Bar Rouge, your Parisian nook in Amsterdam’s heart. This isn’t just another networking event. It’s a golden chance to mingle with eCommerce experts, forge profitable partnerships, and gain...

Digital marketing image

Definite Approach to Digital Marketing Success

Digital marketing has undeniably taken over the virtual world, and for good reason. It has collected considerable power and resources for advertising products, raising sales, increasing corporate profits, and establishing a wide customer base.

Digital nomad working on a laptop with coffee besides it

Amsterdam for digital Nomads

Amsterdam is one of our favorite cities in the world and that’s exactly where we’re hanging out – here today in front of the famous “IAmsterdam” sign. We’ll find out what makes the Netherlands and Amsterdam specifically such a great hub for startups entrepreneurs, and of course, digital nomads. Amsterdam was founded in the 13th...

Vibrant rainbow colors spreading across the sky, evoking a sense of inspiration

A how-to: Finding Inspiration

I often get asked the question: How do you get inspired? Or how do you find inspiration for your drawings? I suppose to answer that, we first have to establish what we mean by inspiration. The way we see it is that inspiration is something that helps you generate ideas. Inspiration can come from everywhere...

Cultural Dance

What is Company culture? In 1 minute

Company culture So what is it? Corporate culture can be compared to natural forces such as winds and tides, which are there in the background, sometimes unnoticed. Sometimes obvious made of instinctive repetitive habits and emotional responses. A company’s culture is the collection of self-sustaining patterns of behaving feeling, thinking, and believing that determine the...

Woman meditating in pink clothing

Stress in the workplace

Company culture Work stress – What can you do as an employer? Workplace stress is becoming increasingly common. However, it’s something many of us often try to keep quiet about, because we don’t ‘need’ the help. What you might not know is that your employer is legally required to help you if work stress has...

Omnichannel commerce

Flatline Agency: Your Next Shopify Plus Partner

When it comes to scaling your eCommerce business, having the right Shopify Plus partner is essential. At Flatline Agency, we pride ourselves on being a trusted Shopify Plus partner, offering technical expertise, end-to-end service, and a deep understanding of the eCommerce market. We understand the unique challenges you face in today’s ultra-competitive digital landscape, and we...

Shopping center

Wat is headless Shopify?

Headless Shopify is a new type of eCommerce architecture. Headless means there is no front-end (viewer) in the architecture. This new system allows you to sell your product anywhere online without being restricted by design and development. Everywhere can be your storefront.

Whatsapp on Gorgias

Big news for eCommerce owners. One of the best eCommerce helpdesks, Gorgias is starting beta testing on Whatsapp! What is Gorgias? Gorgias is an eCommerce helpdesk. An eCommerce helpdesk is a customer support service specifically designed to assist online shoppers with any issues or questions they may have about products, orders, or other aspects of...

Future of Commerce speaker 2

Future of Commerce 2022 | Omnichannel is no longer a buzzword

Since the pandemic, the world of eCommerce has not been left idle. According to ‘Statistics Netherlands’, their latest report indicated that 80 new webshops are created weekly. This means there is plenty of development opportunities and room for new technologies in this space. But how can you stand out from the crowd with these emerging trends? The only answer is the omnichannel approach.

Shopify Plus’s new features lead your Shopify store to Global

Shopify announced new features for Shopify Plus. As the global commerce is growing so fast, Shopify is also evolving to catch up with the speed of this trend.

What are new Klaviyo features?

Klaviyo announced several new features that can enhance your user experience in the Fall 2022 Klaviyo Product Event. The theme of this event is "Build it with Klaviyo" They introduced the new features in 3 separate sections Data-driven solutions, smarter experiences, and stronger performance. Let's check their new features together!!

Podcast

Podcasting microphone

Awesome design podcasts

Design Okay, guys, welcome! Today we are going to be talking about some of the best design podcasts. Ranging from graphic design, to design thinking and everything in between. Let’s jump in! 1. 99% Invisible 99% invisible is one of the definitive Podcasts if you are into the world of design and like the audio...

Framework

10 Tips That Will Help You Build A Brand From Scratch

Building a brand from its inception can be an overwhelming task, yet a prerequisite for the triumph of any enterprise. The brand embodies the identity of your establishment and its perception by your target audience. A powerful brand in the current market competition can provide a competitive edge over your rivals. Throughout this blogpost, we...

ABTEST

What is A/B testing and why should we do it?

If you’re not A/B testing your marketing strategies, you’re missing out on a huge opportunity to improve your results. In this post, we’ll explore what A/B testing is, why it’s so important, and how to get started with some examples. With A/B testing, you can fine-tune your campaigns to perfection and make sure that every...

Steel construction framework

What is a framework and why use it?

Software Development frameworks Let’s talk about that in this article. Well consider a stone building, you probably understand a bit about physical buildings. It’s got a framework and that’s the essential supporting structure of that building. In programming terms, think of a framework as some software that’s already been developed and is used to help...

Synthetic media

Fruit like 3D figures

AR vs VR

What is it? What is augmented reality? What is virtual reality? How are they the same? How are they different? Let’s dive into it. So, what is augmented reality? Augmented reality is a combination of actual reality, your real-world surroundings, and virtual reality, virtual additions to that world. And it lets the user interact with...

WordPress

WordPress Multisite: Maximise your Web Management

Explore the benefits of WordPress Multisite for streamlined management and maintenance of multiple websites from a single dashboard. Introduction In today’s fast-paced digital landscape, managing multiple websites efficiently is a challenge for many organisations. As businesses expand and diversify, WordPress Multisite offers a powerful solution, enabling seamless management of numerous sites from a single installation....

How to choose the right HubSpot partner

Choosing the right HubSpot partner: what you need to know

Navigating the intricate world of digital solutions, especially when it comes to understanding and utilising the full potential of platforms such as HubSpot, can feel like a complex technical task. We at Flatline Agency believe it does not have to be this way, and just the right HubSpot partner agency can simplify this process for...

WordPress Download

WordPress 6.5 update: revolutionising digital experience

A new era for digital excellence: WordPress, a leader in website creation and CMS space, is gearing up to launch its 6.5 update. This release, set to be out on March 26th of 2024,  is expected to redefine the standards of digital innovation and user engagement. We are excited to give you an in-depth exploration...

Laptop with Wordpress

WordPress: Worth starting or not?

Development The biggest WordPress is the most widely used website builder and content management system in the world. It’s been launched in 2003 and since then, it’s been crucial to the website making industry. Simply put, WordPress is super popular. In 2019 35 % of all the websites and 38 % of top hundred thousand...

UX / UI

Season 2/2: Mastering Framer’s most useful features in 5 minutes

Learn how to create your new intuitive, and beautiful experiences with Framer Welcome back to our Framer blog series. In our previous blog post, we started discovering how Framer can transform the process of designing, sharing, and publishing websites and prototypes without the need for coding knowledge. Framer is a comprehensive design tool tailor-made for...

Season 2/1: Framer’s what, how, and why

Let’s learn how to design, share, and publish your new website faster than ever with no code. At Flatline, we’re excited to announce that we will release a new blog series. This, as the title suggests, will cover how to use Framer to the best of its ability. Our first release will explain “what” Framer...

Flatline Agency: Your Next Shopify Plus Partner

When it comes to scaling your eCommerce business, having the right Shopify Plus partner is essential. At Flatline Agency, we pride ourselves on being a trusted Shopify Plus partner, offering technical expertise, end-to-end service, and a deep understanding of the eCommerce market. We understand the unique challenges you face in today’s ultra-competitive digital landscape, and we...

What is Videowise? Shoppable videos on your Shopify store

Videowise makes it possible to embed shoppable videos on the site, anywhere. Shoppable short videos have emerged as a new and exciting way for eCommerce businesses to showcase and sell their products. Videowise allows eCommerce owners to use shoppable videos on their eCommerce to make their products and services to site visitors. What is a...

CRO

What is CRO? How does this relate to UX?

If you are a marketer, you might have heard of CRO. But what is it? Conversion Rate Optimization, or CRO, is the practice of improving the performance of a website or landing page with the goal of increasing the number of visitors who take the desired action, such as subscribing to a newsletter, downloading a...

How to make Shopify mobile friendly

Making your Shopify store mobile-friendly is crucial in today’s world, where a significant portion of online traffic comes from mobile devices. With a mobile-friendly Shopify store, you can ensure that your customers have a seamless and enjoyable shopping experience, regardless of their device. Here are some tips to help you make your Shopify store mobile-friendly....

Artificial intelligence

ChatGPT 3.5 vs ChatGPT 4: A direct comparison

The staggering differences between ChatGPT 3.5 and ChatGPT 4, side-by-side. Welcome to our newest blog. Today we’ll be delving into the details of 2 of the most popular AI tools in the world. ChatGPT 3.5 and ChatGPT 4. As some of you may already know, Chat ChatGPT is the paid subscription provided by OpenAI, we’re...

Google vs. Bing – a search engine comparison

As of late 2023, Google dominated the global market with an 83.49% share, while Bing’s share rose to 9.19%. Together, they hold nearly 93% of the global search engine market. So these two search engines are the big players in our digital environment. But how are they best being used? We’ll look into the main...

How AI-generated product descriptions are revolutionising eCommerce

Ecommerce platforms are constantly seeking innovative ways to enhance user experience and boost sales. One such groundbreaking innovation is the idea of AI-generated product descriptions. The fusion of artificial intelligence and content creation offers a promising avenue for online retailers to enhance their product listings with dynamic, accurate, and compelling descriptions. Why are AI-generated product...

What are the 3 biggest differences between AWS, Microsoft Azure and Google Cloud

AWS, Azure, Google Cloud are the most popular cloud computing services. Let's see how they differ and which you should choose!

Plastic man astanding in a white light

Machines with AI consciousness?

Imagine a future where your toaster anticipates what kind of toast you want. During the day, it scans the Internet for new and exciting types of toast. Maybe it asks you about your day and wants to chat about new achievements in toast technology. At what level would it become a person? At which point...

AI vacuum cleaner controlled on an Iphone X

Understanding Artificial Intelligence (AI)

Every day, a large portion of the population is at the mercy of rising technology, yet few actually understand what it is. Artificial intelligence. You know, HAL 9000 and Marvin the Paranoid Android? Thanks to books and movies, each generation has formed its own fantasy of a world ruled — or at least served —...

Animation

Season 2/2: Mastering Framer’s most useful features in 5 minutes

Learn how to create your new intuitive, and beautiful experiences with Framer Welcome back to our Framer blog series. In our previous blog post, we started discovering how Framer can transform the process of designing, sharing, and publishing websites and prototypes without the need for coding knowledge. Framer is a comprehensive design tool tailor-made for...

Content

A-clear-step-by-step-guide-for-your-HubSpot-settings-by-Flatline-Agency-blog-post-picture.png

HubSpot settings: Your clear guide for 2024

A complete guide to answer all of your questions on how to set up your HubSpot Settings. Welcome to our guide on your HubSpot settings navigation. If you’re new to HubSpot and not sure how or where to start, don’t worry. This guide, along with our complementary videos, will help you through each step to...

Klaviyo – a reimagined CDP for businesses of all sizes

“Store, manage, and analyse customer data at scale”- klaviyo The marketing automation platform just released a CDP Update, enhancing eCommerce businesses Customer management and extending their service.Now, with Klaviyo, we are able to increase CLV with more personalisation and in dept analytics, while reducing total cost of ownership, increasing efficiency, and improving data accuracy. Let’s...

Higher conversions through email campaigns

Billions of people worldwide are actively using emails. According to a study conducted by the Direct Marketing Association (DMA) in 2021, the average return on investment (ROI) for email marketing was $42 for every $1 spent. This statistic showcases the immense potential of email campaigns to generate significant returns and drive conversions. Email campaigns can...

The Ultimate Guide to Captivating the Hearts and Wallets of Gen Z in Retail eCommerce

In the ever-evolving landscape of retail e-commerce, it has become indispensable for businesses to understand and connect with the young and influential consumer segment known as Generation Z, or Gen Z. Born between the mid-1990s and early 2010s, Gen Z represents the future of consumerism and holds a significant buying power.  In this comprehensive guide,...

Captivated Woman Immersed in Storytelling Journey | Blog Image

Unleashing the Power of Storytelling in Marketing: Forging Authentic Connections with Your Audience

Throughout the ages, storytelling has remained an intrinsic part of human communication, transcending both time and cultural barriers. From ancient cave paintings to contemporary literature and film, stories have captivated our attention and served as a medium for human connection. In today’s continuously evolving digital landscape, the art of storytelling has risen to new prominence...

Dynamic Ads on Facebook

What is the advantage of Facebook dynamic ads for your Shopify business?

Facebook dynamic ads automatically present the appropriate products to users who have shown an interest in your website, app, or elsewhere online. Personalized advertisement can improve the cost-efficiency of your online advertisement and increase the engagement rate. However, some business owners still do not know what Facebook dynamic ads are and how to start them....

Innovation

Hubspot Spotlight Spring ’24

Hubspot just released their Spotlight Spring ’24 Editions… and let’s put it like that – they definitely did not dissapoint…. Since our favourite CRM-software just released over 100 new updates making all our work even more seamless to use we’re excited to show you the biggest ones. We will guide you through the 3 new...

Flatline Marketing Services: Your digital pulse

Discover how Flatline Agency tailors digital marketing solutions to boost your eCommerce success with the right tools and effective collaboration. Introduction At Flatline Agency, we know that understanding and connecting with your target audience is a crucial part of digital marketing. Our strategies include targeted SEO, engaging social media campaigns, and more. We believe that...

HubSpot vs Salesforce featured image

Season 3/5: HubSpot vs Salesforce: find the best CRM for your business

Explore the benefits of HubSpot and Salesforce to determine which CRM best suits your business needs. Introduction Choosing the right Customer Relationship Management (CRM) system is crucial for efficiently managing customer interactions and business processes. Among the myriad of options available, HubSpot and Salesforce stand out as industry leaders. Each offers distinct advantages depending on...

HubSpot Email Marketing

Season 3/4: HubSpot Email Campaigns: manage and optimise responses

Learn how to boost your email campaign’s effectiveness using HubSpot’s tools for tracking, optimising, and personalising your email strategies. Introduction Email marketing remains a cornerstone of successful digital marketing strategies. As businesses seek more refined analytics and automation capabilities, tools like the HubSpot Email Marketing become indispensable. The platform not only provides robust email marketing...

HubSpot SEO

Season 3/3: How to improve SEO using HubSpot: Your ultimate guide

Explore our comprehensive guide on using HubSpot to enhance your digital marketing efforts through SEO, analytics, and performance optimisation. Introduction In today’s digital landscape, mastering Search Engine Optimisation (SEO) is paramount for enhancing visibility and driving organic traffic to your website. HubSpot, a leader in inbound marketing and sales software, offers a suite of SEO...

WordPress Multisite: Maximise your Web Management

Explore the benefits of WordPress Multisite for streamlined management and maintenance of multiple websites from a single dashboard. Introduction In today’s fast-paced digital landscape, managing multiple websites efficiently is a challenge for many organisations. As businesses expand and diversify, WordPress Multisite offers a powerful solution, enabling seamless management of numerous sites from a single installation....

HubSpot SEO

Season 3/3: How to improve SEO using HubSpot: Your ultimate guide

Explore our comprehensive guide on using HubSpot to enhance your digital marketing efforts through SEO, analytics, and performance optimisation. Introduction In today’s digital landscape, mastering Search Engine Optimisation (SEO) is paramount for enhancing visibility and driving organic traffic to your website. HubSpot, a leader in inbound marketing and sales software, offers a suite of SEO...

Google vs. Bing – a search engine comparison

As of late 2023, Google dominated the global market with an 83.49% share, while Bing’s share rose to 9.19%. Together, they hold nearly 93% of the global search engine market. So these two search engines are the big players in our digital environment. But how are they best being used? We’ll look into the main...

SEO

New Search rating concept E-E-A-T | Your Experience will have more power on SEO

Google announced a helpful content update on December 7th and a spam update on December 15th. As you can see, Google Search Central is announcing big changes in the last few months. The Dec. 2022 helpful content update was released Dec. 5, starting to become more visible today & will take about two weeks to...

Connect Google Analytics 4 with the Shopify store

Google Analytics 4(GA4) is a new version of Google Analytics. The old version of Google Analytics (Universal Analytics) will expire in July 2023. Hence, if you are still using the old Google Analytics for your Shopify store, you should be hurry to switch to GA4. What is Google Analytics 4(GA4)? The commonly used access analysis...

Small Plant Growing in Hand

Organic growth or SEO

Content Welcome to our introduction to Search Engine Optimization, also known as SEO. We’re going to be finding out how search engines understand your website, so you can tweak it accordingly. This means your content will be shown to lots more potential customers. First up, some advice from Adrian on how learning about SEO really...

Branding

Navigating the future of marketing: Flatline Agency x Business Spot

Navigating the future of marketing: Flatline Agency x Business Spot collaboration for 2024

In the digital age, a company’s online presence is its most powerful asset. At Flatline Agency, we understand this better than anyone. With our three foundational pillars – Marketing, eCommerce & corporate websites – we are dedicated to elevating businesses to their maximum potential by growing revenue and optimising profits. While each pillar stands strong...

Klaviyo – a reimagined CDP for businesses of all sizes

“Store, manage, and analyse customer data at scale”- klaviyo The marketing automation platform just released a CDP Update, enhancing eCommerce businesses Customer management and extending their service.Now, with Klaviyo, we are able to increase CLV with more personalisation and in dept analytics, while reducing total cost of ownership, increasing efficiency, and improving data accuracy. Let’s...

Higher conversions through email campaigns

Billions of people worldwide are actively using emails. According to a study conducted by the Direct Marketing Association (DMA) in 2021, the average return on investment (ROI) for email marketing was $42 for every $1 spent. This statistic showcases the immense potential of email campaigns to generate significant returns and drive conversions. Email campaigns can...

The Ultimate Guide to Captivating the Hearts and Wallets of Gen Z in Retail eCommerce

In the ever-evolving landscape of retail e-commerce, it has become indispensable for businesses to understand and connect with the young and influential consumer segment known as Generation Z, or Gen Z. Born between the mid-1990s and early 2010s, Gen Z represents the future of consumerism and holds a significant buying power.  In this comprehensive guide,...

Captivated Woman Immersed in Storytelling Journey | Blog Image

Unleashing the Power of Storytelling in Marketing: Forging Authentic Connections with Your Audience

Throughout the ages, storytelling has remained an intrinsic part of human communication, transcending both time and cultural barriers. From ancient cave paintings to contemporary literature and film, stories have captivated our attention and served as a medium for human connection. In today’s continuously evolving digital landscape, the art of storytelling has risen to new prominence...

The Digital Consumer – What Differs Online Shoppers? 

Have you ever compared people who shop online to people who prefer physical stores? Yes, they shop in a different way, but why and how can I meet the online shoppers expectations? In the next 5 minutes you’ll gain a new perspective on the behaviour of ‘the Digital Consumer’ The Digital Consumer A digital consumer...

Case studies

frisco. website design

3D model development for the ecommerce: frisco. case

Do you know that a 3D model of your product can be put on your eCommerce website to attract your site visitors? We introduce the frisco. case that we created 3D models of their products for their website.

REB workcase

REB case: platform revamp

Through web design and web development, we made REB's website user-friendly and innovative.

Patta nike collab

Why do Fashion brands use Shopify? 3 Successful cases which started in Amsterdam

More and more brands are now using Shopify for their eCommerce website. A fashion brand is no exception. For a fashion brand, it is important to choose the right platform to sell its product online because the appearance of an eCommerce website directly affects the image of the brand. So, why do great fashion brands...

Design

Season 2/2: Mastering Framer’s most useful features in 5 minutes

Learn how to create your new intuitive, and beautiful experiences with Framer Welcome back to our Framer blog series. In our previous blog post, we started discovering how Framer can transform the process of designing, sharing, and publishing websites and prototypes without the need for coding knowledge. Framer is a comprehensive design tool tailor-made for...

Season 2/1: Framer’s what, how, and why

Let’s learn how to design, share, and publish your new website faster than ever with no code. At Flatline, we’re excited to announce that we will release a new blog series. This, as the title suggests, will cover how to use Framer to the best of its ability. Our first release will explain “what” Framer...

Flatline Agency: Your Next Shopify Plus Partner

When it comes to scaling your eCommerce business, having the right Shopify Plus partner is essential. At Flatline Agency, we pride ourselves on being a trusted Shopify Plus partner, offering technical expertise, end-to-end service, and a deep understanding of the eCommerce market. We understand the unique challenges you face in today’s ultra-competitive digital landscape, and we...

10+ ways to make your Shopify store mobile friendly

With the increasing use of smartphones and tablets for online shopping, it’s important to ensure that you make your Shopify store mobile friendly. This blog will share tips and strategies for making your Shopify store more user-friendly for mobile users. From simple design changes to advanced technical solutions, we’ve got you covered. Whether you’re a...

How does it benefit businesses to consider the user experience

As a business owner, you’re always looking for ways to improve your bottom line. But have you ever considered how user experience (UX) can help? Think about it this way: if your customers enjoy using your product or service, they’re more likely to come back and recommend it to others. On the other hand, if...

frisco. website design

3D model development for the ecommerce: frisco. case

Do you know that a 3D model of your product can be put on your eCommerce website to attract your site visitors? We introduce the frisco. case that we created 3D models of their products for their website.

Development

Hubspot Spotlight Spring ’24

Hubspot just released their Spotlight Spring ’24 Editions… and let’s put it like that – they definitely did not dissapoint…. Since our favourite CRM-software just released over 100 new updates making all our work even more seamless to use we’re excited to show you the biggest ones. We will guide you through the 3 new...

Flatline Marketing Services: Your digital pulse

Discover how Flatline Agency tailors digital marketing solutions to boost your eCommerce success with the right tools and effective collaboration. Introduction At Flatline Agency, we know that understanding and connecting with your target audience is a crucial part of digital marketing. Our strategies include targeted SEO, engaging social media campaigns, and more. We believe that...

HubSpot vs Salesforce featured image

Season 3/5: HubSpot vs Salesforce: find the best CRM for your business

Explore the benefits of HubSpot and Salesforce to determine which CRM best suits your business needs. Introduction Choosing the right Customer Relationship Management (CRM) system is crucial for efficiently managing customer interactions and business processes. Among the myriad of options available, HubSpot and Salesforce stand out as industry leaders. Each offers distinct advantages depending on...

HubSpot Email Marketing

Season 3/4: HubSpot Email Campaigns: manage and optimise responses

Learn how to boost your email campaign’s effectiveness using HubSpot’s tools for tracking, optimising, and personalising your email strategies. Introduction Email marketing remains a cornerstone of successful digital marketing strategies. As businesses seek more refined analytics and automation capabilities, tools like the HubSpot Email Marketing become indispensable. The platform not only provides robust email marketing...

HubSpot SEO

Season 3/3: How to improve SEO using HubSpot: Your ultimate guide

Explore our comprehensive guide on using HubSpot to enhance your digital marketing efforts through SEO, analytics, and performance optimisation. Introduction In today’s digital landscape, mastering Search Engine Optimisation (SEO) is paramount for enhancing visibility and driving organic traffic to your website. HubSpot, a leader in inbound marketing and sales software, offers a suite of SEO...

WordPress Multisite: Maximise your Web Management

Explore the benefits of WordPress Multisite for streamlined management and maintenance of multiple websites from a single dashboard. Introduction In today’s fast-paced digital landscape, managing multiple websites efficiently is a challenge for many organisations. As businesses expand and diversify, WordPress Multisite offers a powerful solution, enabling seamless management of numerous sites from a single installation....

Digitalization

A-clear-step-by-step-guide-for-your-HubSpot-settings-by-Flatline-Agency-blog-post-picture.png

HubSpot settings: Your clear guide for 2024

A complete guide to answer all of your questions on how to set up your HubSpot Settings. Welcome to our guide on your HubSpot settings navigation. If you’re new to HubSpot and not sure how or where to start, don’t worry. This guide, along with our complementary videos, will help you through each step to...

Google vs. Bing – a search engine comparison

As of late 2023, Google dominated the global market with an 83.49% share, while Bing’s share rose to 9.19%. Together, they hold nearly 93% of the global search engine market. So these two search engines are the big players in our digital environment. But how are they best being used? We’ll look into the main...

Klaviyo – a reimagined CDP for businesses of all sizes

“Store, manage, and analyse customer data at scale”- klaviyo The marketing automation platform just released a CDP Update, enhancing eCommerce businesses Customer management and extending their service.Now, with Klaviyo, we are able to increase CLV with more personalisation and in dept analytics, while reducing total cost of ownership, increasing efficiency, and improving data accuracy. Let’s...

Higher conversions through email campaigns

Billions of people worldwide are actively using emails. According to a study conducted by the Direct Marketing Association (DMA) in 2021, the average return on investment (ROI) for email marketing was $42 for every $1 spent. This statistic showcases the immense potential of email campaigns to generate significant returns and drive conversions. Email campaigns can...

Shopify Summer Editions ’23 – our favourites

Imagine my Business – Imagine my Store – Imagine my Future This is the hook, Shopify introduces us to the Summer Editions ’23. One of the most powerful updates until now. There have been some changes in the digital world, which automatically affect the eCommerce industry – bringing a lot new opportunities to the field. Personalisation...

Shopify’s one-page checkout

By now, we’ve all heard of the Shopify Editions | Winter ’23 and the amazing upgrades that the eCommerce platform will be offering soon.  Shopify is one of the biggest players in the industry, holding a substantial market share in the United States and accounting for over $444 billion in global economic activity. The new...

Insights

Hubspot Spotlight Spring ’24

Hubspot just released their Spotlight Spring ’24 Editions… and let’s put it like that – they definitely did not dissapoint…. Since our favourite CRM-software just released over 100 new updates making all our work even more seamless to use we’re excited to show you the biggest ones. We will guide you through the 3 new...

Flatline Marketing Services: Your digital pulse

Discover how Flatline Agency tailors digital marketing solutions to boost your eCommerce success with the right tools and effective collaboration. Introduction At Flatline Agency, we know that understanding and connecting with your target audience is a crucial part of digital marketing. Our strategies include targeted SEO, engaging social media campaigns, and more. We believe that...

HubSpot vs Salesforce featured image

Season 3/5: HubSpot vs Salesforce: find the best CRM for your business

Explore the benefits of HubSpot and Salesforce to determine which CRM best suits your business needs. Introduction Choosing the right Customer Relationship Management (CRM) system is crucial for efficiently managing customer interactions and business processes. Among the myriad of options available, HubSpot and Salesforce stand out as industry leaders. Each offers distinct advantages depending on...

HubSpot Email Marketing

Season 3/4: HubSpot Email Campaigns: manage and optimise responses

Learn how to boost your email campaign’s effectiveness using HubSpot’s tools for tracking, optimising, and personalising your email strategies. Introduction Email marketing remains a cornerstone of successful digital marketing strategies. As businesses seek more refined analytics and automation capabilities, tools like the HubSpot Email Marketing become indispensable. The platform not only provides robust email marketing...

HubSpot SEO

Season 3/3: How to improve SEO using HubSpot: Your ultimate guide

Explore our comprehensive guide on using HubSpot to enhance your digital marketing efforts through SEO, analytics, and performance optimisation. Introduction In today’s digital landscape, mastering Search Engine Optimisation (SEO) is paramount for enhancing visibility and driving organic traffic to your website. HubSpot, a leader in inbound marketing and sales software, offers a suite of SEO...

WordPress Multisite: Maximise your Web Management

Explore the benefits of WordPress Multisite for streamlined management and maintenance of multiple websites from a single dashboard. Introduction In today’s fast-paced digital landscape, managing multiple websites efficiently is a challenge for many organisations. As businesses expand and diversify, WordPress Multisite offers a powerful solution, enabling seamless management of numerous sites from a single installation....

Metaverse

Exploring the Impact of Web3 on Online Shopping: A Look at the Future of Ecommerce

The world of online retail is about to undergo a significant transformation thanks to the emergence of Web3 technologies. Web3, also known as Web3, is the next generation of the internet, where users have more control over their data and can interact with the internet in a more decentralized and trustless way. In 2023, applying...

How can we start the metaverse business?

Everyone agrees that the trend of the metaverse is coming. But how can we win in the metaverse realm? After the former Facebook changed its name to Meta in October 2021, large existing companies announced their entry into the metaverse one after another. The best business people are realizing that they need to get on...

What is the metaverse? 5 values that the metaverse will demonstrate

The term “metaverse” was coined by Neal Stephenson in his 1992 science fiction novel Snow Crash, where it referred to a virtual shared space where users could interact with each other and virtual objects. And after the former Facebook changed its name to Meta in October 2021, awareness of the word “metaverse” expanded greatly. Since...

What is decentralized social media? Pros and Cons

Decentralized social media is a type of online platform that is not owned or controlled by a single entity, but rather is built and maintained by a community of users. After Elon Musk took over Twitter, more and more people are interested in decentralized social media. But why? What makes people move to decentralized social...

Ethereum merge

Ethereum merge is completed: Why is this a big deal?

Ethereum, the second-largest cryptocurrency, adopted a new operating system that consumes 99.9% less energy on the 14th of September in US time zones. This operating model change on the blockchain is called the merge.

In October, Meta will release their next VR headset

Despite being two years old and suddenly more costly, the Oculus Quest 2 (now called Meta Quest 2) has been a remarkably popular virtual reality headset and continues to be our favorite VR gadget. What will the former Facebook, Meta do as its encore? According to an interview with Meta chief Mark Zuckerberg on Joe...

Marketing

Hubspot Spotlight Spring ’24

Hubspot just released their Spotlight Spring ’24 Editions… and let’s put it like that – they definitely did not dissapoint…. Since our favourite CRM-software just released over 100 new updates making all our work even more seamless to use we’re excited to show you the biggest ones. We will guide you through the 3 new...

Flatline Marketing Services: Your digital pulse

Discover how Flatline Agency tailors digital marketing solutions to boost your eCommerce success with the right tools and effective collaboration. Introduction At Flatline Agency, we know that understanding and connecting with your target audience is a crucial part of digital marketing. Our strategies include targeted SEO, engaging social media campaigns, and more. We believe that...

HubSpot vs Salesforce featured image

Season 3/5: HubSpot vs Salesforce: find the best CRM for your business

Explore the benefits of HubSpot and Salesforce to determine which CRM best suits your business needs. Introduction Choosing the right Customer Relationship Management (CRM) system is crucial for efficiently managing customer interactions and business processes. Among the myriad of options available, HubSpot and Salesforce stand out as industry leaders. Each offers distinct advantages depending on...

HubSpot Email Marketing

Season 3/4: HubSpot Email Campaigns: manage and optimise responses

Learn how to boost your email campaign’s effectiveness using HubSpot’s tools for tracking, optimising, and personalising your email strategies. Introduction Email marketing remains a cornerstone of successful digital marketing strategies. As businesses seek more refined analytics and automation capabilities, tools like the HubSpot Email Marketing become indispensable. The platform not only provides robust email marketing...

HubSpot SEO

Season 3/3: How to improve SEO using HubSpot: Your ultimate guide

Explore our comprehensive guide on using HubSpot to enhance your digital marketing efforts through SEO, analytics, and performance optimisation. Introduction In today’s digital landscape, mastering Search Engine Optimisation (SEO) is paramount for enhancing visibility and driving organic traffic to your website. HubSpot, a leader in inbound marketing and sales software, offers a suite of SEO...

A-clear-step-by-step-guide-for-your-HubSpot-settings-by-Flatline-Agency-blog-post-picture.png

HubSpot settings: Your clear guide for 2024

A complete guide to answer all of your questions on how to set up your HubSpot Settings. Welcome to our guide on your HubSpot settings navigation. If you’re new to HubSpot and not sure how or where to start, don’t worry. This guide, along with our complementary videos, will help you through each step to...

Press release

Future of Commerce speaker 2

Future of Commerce 2022 | Omnichannel is no longer a buzzword

Since the pandemic, the world of eCommerce has not been left idle. According to ‘Statistics Netherlands’, their latest report indicated that 80 new webshops are created weekly. This means there is plenty of development opportunities and room for new technologies in this space. But how can you stand out from the crowd with these emerging trends? The only answer is the omnichannel approach.

Dylan Laseur from Flatline Agency is talking at the future of commerce

“The perfect omnichannel strategy”: de Ondernemer introduced Flatline Agency

On 14th November 2022, de Ondernemer published a press release about Flatline Agency. De Ondernemer is the platform that promotes successful entrepreneurship. Informative and realistic, with a positive, optimistic attitude. Interested in the dynamics of business, innovations, and successfully improving one’s own business. They introduced Flatline Agency as a growing company in the innovation category....

Recognition as an outstanding application company

The Manifest Names Flatline Agency Among Amsterdam’s Most Reviewed App Development Companies We’re honored to say that Flatline Agency is recognized as one of the most reviewed App development companies on The Manifest. Following the award as the most-reviewed software development company, we won this in App development category. Clutch ranks businesses according to their...

Recognition as an outstanding software development company

The Manifest Names Flatline Agency Among Amsterdam’s Most Reviewed Software Development Companies Flatline is recognized as one of the most reviewed software developers on The Manifest on 19th Oct 2022. This award honors the top 15 companies that received the most Clutch reviews in the past 12 months. Companies are ranked by Clutch based on...

Uncategorized

Flatline Agency working behind monitors

Award as outstanding Digital Agency of the Year

Who is Flatline Agency? Flatline Agency specializes in assisting businesses in making the shift from offline to online using cutting-edge technologies. We are a global disruptor in custom development & end-to-end production partner. The agency strives to begin where every other agency stops, delivering high-quality work, fast – while leveraging the newest and best techniques...

A group of people celebrating with a couple of beers

Bud’s Dream Bottle Makes Dreams Come True

Your own bottle that fulfils your dream, it can be done. Bud’s Dare to Dream campaign encourages consumers to express their dreams by creating a personalized bottle. The fitting facet of the campaign is inspirational all-rounder Defano Holwijn. Our Process Attaching a beer bottle to dreams is the ultimate way for consumers to share cherished...

Art by connected LED lighting

Digital revolution & digitalization crash course

For the evolution and progression of a better future, the digital revolution is the best way. The revolution is all about the transformation of the accomplishments of humans. All these transformations that take place have a lot of diverse effects on human life as well as in the world. The effects can take place in...

This site is registered on wpml.org as a development site. Switch to a production site key to remove this banner.