Shopify Markets Pro: The Ultimate Solution for International eCommerce Businesses

Are you looking to expand your eCommerce business and take over the international market? Yet the complexities of international transactions made you reconsider your decision? Shopify Markets Pro delivers an all-in-one solution that simplifies the process of selling globally. We’ll be showing you all the things you need to know about the new toolkit of...

Last updated: 20 Apr 2023 - 7 mins read

Robin Creative Director


Are you looking to expand your eCommerce business and take over the international market? Yet the complexities of international transactions made you reconsider your decision? Shopify Markets Pro delivers an all-in-one solution that simplifies the process of selling globally.

We’ll be showing you all the things you need to know about the new toolkit of Shopify Markets, in order to build your eCommerce business on a global scale, effortless yet efficient and outstanding.

Why should selling products internationally even interest you?

In 2021, 76% of online shoppers made a cross-border purchase, highlighting the growing trend of international online shopping. Cross-border eCommerce sales are growing at 2x the rate of domestic sales. But why is it, that so many businesses see international sales as a wise course of action?

Expanding a business’s scope to international sales has multiple advantages. The foremost of these being the opportunity to broaden the customer base and penetrate untapped markets, which may not have been attainable before. The upshot of this is the potential of increasing sales, revenue, and profits. In addition, venturing into foreign territories causes income diversification, making eCommerce businesses less reliant on any single region or market. It also creates the opportunity to capitalise on cost advantages in production, sourcing, or labor.

Furthermore, selling products in overseas markets can maintain a business’s competitiveness globally. It enables the creation of a unique brand identity and establishes the company’s reputation as a dependable international merchant, which leads to improved brand recognition, customer loyalty, and increased market share.

However, selling internationally can be complex and challenging, especially when dealing with issues such as import duties, international taxes, currency volatility, fraud, and expensive shipping rates. With Shopify Markets Pro you can easily get rid of your headache about these points by offering a solution to help your business grow in just a few clicks. If you want to have an overview of all new features click here.

Managing International Transactions

With Shopify Markets Pro, you can sell your products globally with ease, all from a single Shopify admin. The platform manages all your international transactions, taking care of issues such as import duties, international taxes, currency volatility, fraud, expensive shipping rates, localised currency, localised content and localised payment methods. Whether you want to create a localised market experience one country at a time or group countries together, Markets Pro has you covered, while leaving you in full control over your customer’s experience.

When you add a new market, Markets Pro automatically vets it for market restrictions and ensures that your product catalogue is compliant with local regulations. This way, you can avoid legal hassles and focus on expanding your business. Additionally, the platform enables you to automatically sell your products in local currency, while maintaining the ability to adjust product prices individually from region to region.

With over 130 currencies to choose from and additional features such as automatically rounding up local prices for a market, boosting international conversions has never been so easy.

Easy Management of International Duties

Expanding your business on a global scale can be an exhilarating pursuit, but it also poses a myriad of challenges. One of the most significant obstacles to overcome is handling international obligations, which can be annoying and time-consuming for both buyer and seller. However, with Markets Pro, managing international duties is simpler than ever.

The platform’s automated calculation of duties during checkout ensures that no surprise charges will arise for customers upon delivery. This is particularly advantageous for overseas buyers as it completely removes the need for them to determine customs duties and taxes for the products they purchase. Shopify Markets Pro does all the heavy lifting, making the buyer’s purchase process effortless.

Moreover, the platform provides a secure foreign exchange and safeguards against fraud to protect you from any chargeback losses due to the volatile currency value fluctuations. This means that vendors can be at ease, knowing that they will receive payment for their products and services, even in times where currency exchange rates are unpredictable.

With its user-friendly features, automated duty calculation, and anti-fraud protection, Shopify Markets Pro presents a straightforward and convenient way to handle international duties and ensure that your business is secured against any financial hazards associated with global commerce.

Efficient Shipping & Fulfilment Options

With Shopify Markets Pro, every international order ships via DHL Express. DHL Express labels purchased through your eCommerce store are required for correct duties handling, specialised shipping rates and faster transit times. This provides your customer with the best delivery experience possible, with pre-customs clearance, package tracking, guaranteed duties collected upfront and express transit times. 

All orders are automatically fulfilled through express carriers, ensuring the best possible delivery experience with pre-customs clearance and package tracking. There are a variety of flexible fulfillment options for you to choose from, including Shopify Shipping, Shopify Logistics, pre-integrated third-party logistic partners, and even building your own custom API integration.

Localised Shopping Experience

One of the major challenges that businesses face when selling internationally is dealing with different languages and cultures. Shopify Markets Pro addresses this issue by allowing you to create localised content for your target market. This means that you can display your product descriptions, website content, and marketing materials in the local language of the country you are targeting, with just a single click.

By translating your website content and product descriptions into the local language, you can make it easier for potential customers to understand what you are offering and what makes your products unique. This is particularly important when selling to countries where English is not the primary language, as customers are more likely to purchase from a website that is presented in their native language.

In addition to translating into local languages, Shopify Markets Pro also supports localised payment methods, as different countries may have different payment preferences. For example, credit cards may be popular in one country, while bank transfers or mobile payments may be preferred in another. By supporting a variety of local payment methods, it becomes a lot easier for your customers to purchase your products, which increases your overall sales. The best part? Your international web-store can be set-up, managed and monitored from the comfort of one centralised dashboard.

Getting Started with Shopify Markets Pro

Shopify Markets Pro is scalable and can grow with your business. Whether you are a small business just starting out with international sales or a large enterprise looking to expand globally, Shopify Markets Pro can accommodate your needs. With its flexible fulfilment options, localised content and payment methods, and centralised dashboard, you are provided with a complete cross-border eCommerce solution that can help your business succeed in the global marketplace with ease.

When you’re ready to get started, simply navigate to the “markets” page within your Shopify admin and click “apply”.

Introducing Shopify Markets Pro

To sum up

Selling internationally can be complex and challenging, but expanding your business globally is no longer just a distant dream, thanks to Shopify Markets Pro. The platform takes care of all the complexities that come with international transactions, while ensuring that you maintain full control over the buyer experience. With its easy-to-use features, flexible fulfilment options, and localised shopping experiences, Shopify Markets Pro is the ultimate solution for international eCommerce.

If you’re ready to take your business to the next level and expand into international markets, Flatline Agency is here to help you. Our team of experts can guide you through the entire process of setting up and using Markets Pro for your eCommerce business, so you can focus on growing your brand while letting us handle the technical details.

From now on the complexity of international transactions won’t hold you back from reaching a global audience. Click here to check out the direct comparison between Shopify Markets and the new ‘Pro’ version and convince yourself.

We at Flatline Agency are here to help you take your business to the next step, including Shopify’s development, design, and marketing. If you are interested, please feel free to contact us.


    By signing up you agree with our privacy policy


    To speak with us, call (+31) 613 326 179, send us an email, or reach out to us by chat or What’s App.


    Shopify Summer Editions ’23 – our favourites

    Imagine my Business – Imagine my Store – Imagine my Future This is the hook, Shopify introduces us to the Summer Editions ’23. One of the most powerful updates until now. There have been some changes in the digital world, which automatically affect the eCommerce industry – bringing a lot new opportunities to the field. Personalisation...

    Shopify’s one-page checkout

    By now, we’ve all heard of the Shopify Editions | Winter ’23 and the amazing upgrades that the eCommerce platform will be offering soon.  Shopify is one of the biggest players in the industry, holding a substantial market share in the United States and accounting for over $444 billion in global economic activity. The new...

    B2B with Shopify: Unlocking the Power of Business-to-Business Commerce

    In today’s digital age, eCommerce has revolutionised the way businesses operate and connect with their customers. Shopify, one of the leading eCommerce platforms, not only caters to direct-to-consumer (DTC) businesses but also provides robust features, which Shopify Plus merchants can utilise for business-to-business (B2B) transactions. This article explores the world of B2B on Shopify, its...

    The logo of Klaviyo One, a comprehensive customer data platform (CDP) that revolutionises business growth and customer engagement.

    What is Klaviyo One?

    Klaviyo One is the all-in-one platform to grow your business. Klaviyo has always been a powerful email marketing tool, but with the release of Klaviyo One, they are now a complete customer data platform (CDP). This means that you can now manage all of your customer data in one place, and use it to drive...

    Various equipment such as camera are put on the white background

    Omnichannel versus Multichannel

    Omnichannel and multi-channel: what’s the difference? We’re going to be elaborating on the differences between omnichannel and multi-channel. So let’s jump straight into it! So let’s start off with a few definitions. The defintions First of all, when we speak about channels what we mean is a medium through which a brand is able to...

    Hubspot Spotlight Spring ’24

    Hubspot just released their Spotlight Spring ’24 Editions… and let’s put it like that – they definitely did not dissapoint…. Since our favourite CRM-software just released over 100 new updates making all our work even more seamless to use we’re excited to show you the biggest ones. We will guide you through the 3 new...

    Flatline Marketing Services: Your digital pulse

    Discover how Flatline Agency tailors digital marketing solutions to boost your eCommerce success with the right tools and effective collaboration. Introduction At Flatline Agency, we know that understanding and connecting with your target audience is a crucial part of digital marketing. Our strategies include targeted SEO, engaging social media campaigns, and more. We believe that...

    HubSpot vs Salesforce featured image

    Season 3/5: HubSpot vs Salesforce: find the best CRM for your business

    Explore the benefits of HubSpot and Salesforce to determine which CRM best suits your business needs. Introduction Choosing the right Customer Relationship Management (CRM) system is crucial for efficiently managing customer interactions and business processes. Among the myriad of options available, HubSpot and Salesforce stand out as industry leaders. Each offers distinct advantages depending on...

    HubSpot Email Marketing

    Season 3/4: HubSpot Email Campaigns: manage and optimise responses

    Learn how to boost your email campaign’s effectiveness using HubSpot’s tools for tracking, optimising, and personalising your email strategies. Introduction Email marketing remains a cornerstone of successful digital marketing strategies. As businesses seek more refined analytics and automation capabilities, tools like the HubSpot Email Marketing become indispensable. The platform not only provides robust email marketing...

    HubSpot SEO

    Season 3/3: How to improve SEO using HubSpot: Your ultimate guide

    Explore our comprehensive guide on using HubSpot to enhance your digital marketing efforts through SEO, analytics, and performance optimisation. Introduction In today’s digital landscape, mastering Search Engine Optimisation (SEO) is paramount for enhancing visibility and driving organic traffic to your website. HubSpot, a leader in inbound marketing and sales software, offers a suite of SEO...

    WordPress Multisite: Maximise your Web Management

    Explore the benefits of WordPress Multisite for streamlined management and maintenance of multiple websites from a single dashboard. Introduction In today’s fast-paced digital landscape, managing multiple websites efficiently is a challenge for many organisations. As businesses expand and diversify, WordPress Multisite offers a powerful solution, enabling seamless management of numerous sites from a single installation....

    wordpress multisite

    Season 3/2: Mastering HubSpot Reporting: Harness Data for Strategic Insights

    Unlock the full potential of HubSpot reporting to drive insightful data-driven decisions in your business. Introduction In our previous post, we explored essential integrations for enhancing your HubSpot platform in 2024, highlighting the synergy between HubSpot and other powerful tools like Google Ads and Shopify. Today, we shift our focus to a vital component of...

    HubSpot Blog Cover

    Season 3/1: Optimising your HubSpot Platform: Top 5 Essential Integrations for 2024

    Discover the most useful integrations for your HubSpot platform in 2024. Get ready to optimise your workflows with Google Ads, Slack and more. Introduction In today’s changing digital landscape, businesses are constantly in search of solutions that streamline their workflows and adapt rapidly to the ever-changing market demands. The HubSpot platform, renowned for its comprehensive...

    Shopify vs Salesforce Commerce Cloud: Navigate Your eCommerce Platform Choices

    Discover the best fit for your business between Shopify and Salesforce, focusing on user-friendliness for SMEs and robust scalability for enterprises. Choosing the right eCommerce platform is a pivotal decision for any business stepping into the online marketplace or looking to upgrade their digital presence. With an array of options available, it’s crucial to select...

    Title of the blog: WooCommerce migration: A step-by-step guide

    WooCommerce migration: A step-by-step guide on how to navigate your migration

    In the dynamic world of eCommerce, staying ahead means not just keeping pace with technology but leveraging it to your advantage. At Flatline Agency, we’ve observed a significant trend where businesses are transitioning their digital storefronts to platforms that offer more agility, scalability, and user engagement.  Introduction WooCommerce is favoured by many for its seamless...

    This site is registered on as a development site. Switch to a production site key to remove this banner.