What is Shopify Collabs? Try influencer marketing

Looking to partner with Shopify stores for maximum exposure? You've come to the right place! In this blog post, we'll discuss what Shopify collabs are, and how you can go about partnering with Shopify stores for your business.

Last updated: 3 Sep 2022 - 8 mins read

Dylan Laseur Digital marketing


Looking to partner with Shopify stores for maximum exposure? You've come to the right place! In this blog post, we'll discuss what Shopify collabs are, and how you can go about partnering with Shopify stores for your business. We'll also provide a few tips on how to get the most out of your partnerships. So, whether you're just starting out or you're looking for ways to take your business to the next level, read on!

Introducing Shopify Collabs

Shopify Collabs is a new way for businesses to work together. It's designed to help businesses of all sizes find the resources they need to grow and succeed. With Collabs, businesses can connect with each other to find the products, services, and expertise they need. They can also collaborate on joint marketing initiatives, product development, and more. Best of all, Collabs is free to use.

All you need is a Shopify account. So whether you're a small business owner looking for partners to help you grow, or a large company looking for new ways to reach your customers, Shopify Collabs is the perfect solution. Give it a try today and see how it can help your business thrive.

What is Shopify Collabs and How Does it Work?

With Collabs, merchants can tap into a network of talented creators who can help them produce photos, videos, and written content that tells their story and showcases their products. Best of all, Collabs makes it easy for merchants to get started - they simply choose the type of content they need and select from a list of creators who are available to work on their projects.

Then, they provide some basic information about their business and what they're looking for in a collaboration. Once the project is complete, the merchant can then share the content across their social media channels and use it to drive traffic back to their website. So if you're a Shopify merchant who's looking for a new way to connect with customers and create fresh, original content, be sure to check out Shopify Collabs.

An iamge showing an influencer as part of shopify collabs.

The Difference Between Shopify Collabs and Other Programs

Shopify's Collabs are different than other programs because they're a two-way street. With other programs, you're either giving or receiving. With Shopify Collabs, both parties benefit. For example, let's say you're a small business that makes natural beauty products. You team up with a local yoga studio for a Collab.

The yoga studio agrees to promote your products to their students and in return, you give them a discounted rate on your products. It's a win-win for both businesses. Not only does the yoga studio get to offer their students quality products at a discount, but you also get exposure to a whole new group of potential customers.

So if you're looking for a way to collaborate with other businesses that benefit everyone involved, look no further than Shopify Collabs.

The Benefits of Using Shopify Collabs

When you're running an e-commerce business, it can be tough to stand out from the competition. After all, there are only so many ways to differentiate your products. However, one way to set your business apart is to collaborate with other businesses in your niche. This is where Shopify Collabs comes in. Shopify Collabs is a platform that helps businesses connect with each other and create unique products. For example, let's say you sell eco-friendly home goods.

You could collaborate with an up-and-coming artist to create a line of limited-edition cotton towels. Or you could partner with a local sustainable clothing company to create a line of organic cotton t-shirts. By partnering with other businesses, you can create unique products that will appeal to your target market. And because Shopify Collabs makes it easy to find and connect with other businesses, it's a great way to build relationships and grow your business.

How to get Started With Shopify Collabs

Shopify Collabs lets you manage a group of creators, influencers, and affiliates who work with your brand. You can talk about your community program on your Shopify Collabs community page, and possible community members can fill out an application on the community application page.

You can choose how your community page looks and what questions to ask on your community application page to learn more about applicants before you let them join your community program.

Step one - create your account

To get started, head over to the Shopify Collabs website and create an account. Then, take a moment to familiarize yourself with the platform. Next, it's time to start building your community. To do this, you'll need to create a community page and application page.

Step two - creating your community page

People can ask to join your community on the community page. You can change the colours, images, and text on your community page, and you can also write about the benefits of joining your community.

After you sign up for Shopify Collabs, you can change the look of your community page by  going to the "Community" tab and clicking "Edit Page." From here, you can add text, images, and videos to your community page. You can also choose a background colour or image, and select the font type, size, and colour for your community page.

Step three - creating your application page

After you create your community page, it's time to create your application page. On your application page, you can ask questions that will help you learn more about potential community members. For example, you could ask applicants to tell you a little bit about their business, what they hope to gain from joining your community, and how they plan to promote your products.

Step four - Edit your application survey

After you create your application page, it's time to start adding questions. To do this, go to the "Applications" tab and click "Edit Survey." From here, you can add as many questions as you want to your application survey.

You can also choose whether applicants need to answer all of the questions or just some of them. And, you can choose whether to make the questions required or optional. Once you're done adding questions, click "Save Survey."

Step five - start reviewing applications

Now that your community page and application page are set up, it's time to start reviewing applications. To do this, go to the "Applications" tab and click  "Review Applications." Here, you will see a list of all the applications that have been submitted.

Step six - edit your payouts

After you've reviewed the applications and selected the community members you want to work with, it's time to set up your payouts. To do this, go to the "Payouts" tab and click "Edit Payouts." From here, you can choose how much you want to pay your community members for each sale, and you can also set a minimum payout amount.

Step seven - promote your community

Now that your community is set up, it's time to start promoting it. To do this, you can share your community page on social media, and you can also add a link to your community page on your website. You can also promote your community by emailing your list, and by running ads.

How to find Influencers for your Shopify Collabs

If you're looking to collaborate with influencers on your Shopify store, there are a few things you can do to find the right people to work with. First, consider what type of influencer would be a good fit for your brand. If you sell beauty products, for example, look for fashion and beauty bloggers who have a similar aesthetic to your own.

Once you've identified a few potential partners, reach out and introduce yourself. Be sure to explain what you have to offer and why you think they would be a good fit for your store. If they're interested, ask them to provide a list of their rates and requirements. Once you've agreed on terms, it's time to start collaborating!

Brainstorm ideas for content, product reviews, or giveaways that will help promote your store and get the word out about your brand. Thank your influencer partners for their help, and be sure to keep them updated on your progress. With a little effort, you can build strong relationships with influencers who can help take your Shopify store to the next level.

Shopify Collabs for Creators

As a creator, it can be tough to get your work out there. You pour your heart and soul into your art, but it can be hard to find an audience. That's where Shopify Collabs comes in. It's a community of creators who come together to help each other out.

By collaborating, creators can reach a wider audience and get their work in front of more people. And when you succeed, we all succeed. Shopify Collabs is a win-win for everyone involved. So if you're looking for a way to get your work out there, we highly recommend joining the Collabs community. You won't regret it!

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