5 Types of Animation

From Traditional Animation to to a professional Stop Motion Studio: We will elaborate on the five different types of animation. Traditional Animation We’ll start off with traditional animation, you might call it 2D animation, but actually, place 2D in a different category, and you’ll read why later in this article. Traditional animation sometimes referred to...

Last updated: 7 Oct 2021 - 7 mins read

Robin Creative Director


From Traditional Animation to to a professional Stop Motion Studio: We will elaborate on the five different types of animation.

Traditional Animation

We’ll start off with traditional animation, you might call it 2D animation, but actually, place 2D in a different category, and you’ll read why later in this article.

Traditional animation sometimes referred to as cell animation, is one of the older forms of animation. In it, the animator draws every frame to create the animation sequence, just like they used to do in the old days at Disney. If you ever had one of those flipbooks when you were a kid, you know what I mean. Sequential drawings screen quickly one after another, creating the illusion of movement. Traditional animation consists of hand drawings called frames.

In the past, the drawing occurred on a big light table, which is basically a drafting table with a big light panel in the middle of it, on which the animator drew the sequence.

The light enabled the animator to see his previous drawings through the paper to get a better look of his animation, this is called onion skinning. 2D or traditional animation is usually animated at 12 frames per second with occasional faster action animation at 24 frames per second. Japanese animation, however, is known to be animated at a lower frame rate in most cases.

Next on the list is 2D animation. When I talk about 2D animation, I’m referring to vector-based animation, like the ones done in Flash. This style has become very popular in the last decade, with the increasing amount of people doing it due to the accessibility of the technology. Flash is cheap and easy to use, such are other vector-based animation programs.

2D animation in its own category

The reason we placed 2D animation in a different category is that in addition to the option of animating frame by frame, an animator has an option of creating rigs for the characters, and then moving the body parts individually, instead of drawing the character over and over again.

After effects allow you to create complex rigs for animation, or use the puppet tool to drag and move body parts around. These flexibilities give beginners more options when approaching animation, especially if drawing isn’t their strong suit, unlike traditional animation, where drawing skills are mandatory. The third type is 3D animation, also known as computer animation, or honestly just animation at this point, since this is the most common form of animation today, just like traditional animation used to just be called animation 30 years ago.

3D animation is not traditional

3D animation, however, works in a completely different way than traditional animation. They both require an understanding of the same principles of movement and composition, but the technical skillset is very different for each task.

Like we mentioned before, while in the past you had to be an amazing draftsman to be an animator, with computer animation that is not the case. 3D animation is more similar to playing with puppets, rather than drawing. The animator moves the character in a 3D program with special controls that are connected to each body part, such as hands, elbows, lips, etc., and then sets a keyframe when all the body parts are in the right position. They proceed to move forward in time and move all these controls again to create another keyframe.

The computer then calculates the journey the body parts are going through between each of those keyframes.

The 3D animator will spend most of their time looking at curves that represent the movement of different body parts over time. Another big difference with 3D animation is that, unlike traditional animation, the character’s body parts are always present and should be taken into consideration, let me explain. When animated in 2D, the character has to be drawn for every frame.

When the character is viewed from the side, half of its body isn’t showing and thus isn’t drawn. It technically does not exist. It’s drawn on a flat page and there really isn’t more to the character other than what the animator draws. With 3D though, the character’s body parts always exist in the shot. Even when one hand isn’t visible, it’s still there. That adds some work for the animator since we need to be aware of the entire character at all times. The last major difference with 3D animation is the frame rate. Like I said before, traditional animators usually work on two’s, which means they draw a new drawing every two frames and thus having one drawing last for two frames. With 3D animation, however, the motion is always smooth except for stylized pieces, which intentionally try to look different. Having a character stop completely looks like a mistake in 3D. Even when the character is standing still, there should always be some signs of life. This is something 2D animation can get away with much more easily than 3D. 

Motion Graphics

Number four on our list is motion graphics. While still considered a form of animation, motion graphics is rather different from the other types of animation on the list, mostly because unlike the other types, it is not character or story-driven. It is the art of creatively moving graphic elements or text, usually for commercial or promotional purposes. Think animated logos, explainer videos, app commercials, television promos, or even film opening titles.

The skills for motion graphics don’t necessarily translate to the other types of animation, since they don’t require knowledge of body mechanics or acting, but they do have some attributes in common, such as understanding good composition, and the all-important camera motion.

Stop Motion Animation

Lastly, let’s delve into the captivating world of stop motion animation and finding a reputable stop motion studio. Stop motion, a distinctive animation technique, merges principles of live-action filmmaking with traditional character animation. It involves capturing a series of photographs, where an object is slightly moved between each shot. This iterative process, when played in sequence, creates the mesmerizing illusion of movement.

If you’re looking to embark on a stop motion project, it’s essential to find a skilled and experienced stop motion studio. These studios specialize in the development of high-quality stop motion graphics and animations. They possess the expertise, resources, and creative vision necessary to bring your ideas to life.

When selecting a stop motion studio, consider their portfolio and previous works. Look for examples that align with your desired style and vision. A good studio will have a diverse range of projects, showcasing their versatility and ability to handle various animation techniques.

Additionally, pay attention to the studio’s reputation and client testimonials. Positive feedback from previous clients indicates a studio’s professionalism, reliability, and commitment to delivering exceptional results. Collaborating with a reputable stop motion studio ensures that your project receives the attention to detail and artistic finesse it deserves.

Remember, the choice of a stop motion studio can greatly influence the outcome of your animation. So, take the time to research and find a studio that resonates with your creative vision and can bring your ideas to life with precision and excellence.

From Traditional Animation to hiring a professional stop motion studio, you now know which animation style fits your needs best.

We at Flatline Agency, official Shopify Plus Partners, are here to help you take your business to the next step, including custom development, design, and marketing. If you are interested, please feel free to contact us.


    By signing up you agree with our privacy policy


    To speak with us, call (+31) 613 326 179, send us an email, or reach out to us by chat or What’s App.


    Shopify Summer Editions ’23 – our favourites

    Imagine my Business – Imagine my Store – Imagine my Future This is the hook, Shopify introduces us to the Summer Editions ’23. One of the most powerful updates until now. There have been some changes in the digital world, which automatically affect the eCommerce industry – bringing a lot new opportunities to the field. Personalisation...

    Shopify’s one-page checkout

    By now, we’ve all heard of the Shopify Editions | Winter ’23 and the amazing upgrades that the eCommerce platform will be offering soon.  Shopify is one of the biggest players in the industry, holding a substantial market share in the United States and accounting for over $444 billion in global economic activity. The new...

    B2B with Shopify: Unlocking the Power of Business-to-Business Commerce

    In today’s digital age, eCommerce has revolutionised the way businesses operate and connect with their customers. Shopify, one of the leading eCommerce platforms, not only caters to direct-to-consumer (DTC) businesses but also provides robust features, which Shopify Plus merchants can utilise for business-to-business (B2B) transactions. This article explores the world of B2B on Shopify, its...

    Shopify Markets Pro: The Ultimate Solution for International eCommerce Businesses

    Are you looking to expand your eCommerce business and take over the international market? Yet the complexities of international transactions made you reconsider your decision? Shopify Markets Pro delivers an all-in-one solution that simplifies the process of selling globally. We’ll be showing you all the things you need to know about the new toolkit of...

    The logo of Klaviyo One, a comprehensive customer data platform (CDP) that revolutionises business growth and customer engagement.

    What is Klaviyo One?

    Klaviyo One is the all-in-one platform to grow your business. Klaviyo has always been a powerful email marketing tool, but with the release of Klaviyo One, they are now a complete customer data platform (CDP). This means that you can now manage all of your customer data in one place, and use it to drive...

    Various equipment such as camera are put on the white background

    Omnichannel versus Multichannel

    Omnichannel and multi-channel: what’s the difference? We’re going to be elaborating on the differences between omnichannel and multi-channel. So let’s jump straight into it! So let’s start off with a few definitions. The defintions First of all, when we speak about channels what we mean is a medium through which a brand is able to...

    Discover the power of HubSpot with Flatline Agency

    Discover HubSpot: Transforming Business with Flatline Agency

    At Flatline Agency, we understand the importance of leveraging powerful tools to drive business growth. One such tool that has revolutionised the way companies manage their marketing, sales, and customer service is HubSpot. As a gold HubSpot partner, Flatline Agency is committed to helping businesses unlock the full potential of this platform. In this blog,...

    a black background with white text: May edition newsletter from Flatline Agency

    Your Digital Pulse May Edition: Navigating Tomorrow’s Trends, Today

    Welcome to the May edition of Your Digital Pulse, brought to you by Flatline Agency ®️. As we approach the vibrant summer months, our team at Flatline is thrilled to share a monthly compilation of our most recent updates, expert insights, and strategic collaborations designed to redefine the digital marketing, eCommerce landscapes and beyond. In...

    My Shopify URL

    Your Shopify store URL serves as much more than just an address—it’s the gateway to your brand’s digital identity. So, understanding how to manage and optimise your Shopify URL is crucial. We will show you what a Shopify URL is, how to find and customise it, and tell you why it plays a pivotal role...

    How to activate Shopify Plus from Shopify

    Upgrade to Shopify Plus seamlessly with our guide. Discover the benefits, steps to activate, and advanced features for your growing eCommerce business. As eCommerce continues to evolve, businesses are seeking platforms that offer robust features, scalability, and seamless integration. Shopify Plus stands out as a top-tier solution for large-scale eCommerce operations. If you’re currently using...

    TCO blog featured image

    TCO in eCommerce platforms: an in-depth comparison

    Understand the TCO for top eCommerce platforms. Compare initial and ongoing costs for Shopware, Shopify, BigCommerce, and more! When it comes to selecting an eCommerce platform, understanding the Total Cost of Ownership (TCO) is crucial. TCO encompasses all expenses associated with purchasing, implementing, and maintaining a solution over its entire lifecycle. For businesses looking to...

    How to optimise your ad campaigns with the latest AI tools

    Discover how AI can transform your ad campaigns with tips on targeting, personalisation, creative optimisation, and programmatic advertising. Boost your ROI now! We all know that it is crucial to stay ahead of the competition when in comes to the world of digital marketing. One of the game-changing tools we have today is artificial intelligence....

    Hubspot Spotlight Spring ’24

    Hubspot just released their Spotlight Spring ’24 Editions… and let’s put it like that – they definitely did not dissapoint…. Since our favourite CRM-software just released over 100 new updates making all our work even more seamless to use we’re excited to show you the biggest ones. We will guide you through the 3 new...

    Flatline Marketing Services: Your digital pulse

    Discover how Flatline Agency tailors digital marketing solutions to boost your eCommerce success with the right tools and effective collaboration. Introduction At Flatline Agency, we know that understanding and connecting with your target audience is a crucial part of digital marketing. Our strategies include targeted SEO, engaging social media campaigns, and more. We believe that...

    HubSpot vs Salesforce featured image

    Season 3/5: HubSpot vs Salesforce: find the best CRM for your business

    Explore the benefits of HubSpot and Salesforce to determine which CRM best suits your business needs. Introduction Choosing the right Customer Relationship Management (CRM) system is crucial for efficiently managing customer interactions and business processes. Among the myriad of options available, HubSpot and Salesforce stand out as industry leaders. Each offers distinct advantages depending on...

    HubSpot Email Marketing

    Season 3/4: HubSpot Email Campaigns: manage and optimise responses

    Learn how to boost your email campaign’s effectiveness using HubSpot’s tools for tracking, optimising, and personalising your email strategies. Introduction Email marketing remains a cornerstone of successful digital marketing strategies. As businesses seek more refined analytics and automation capabilities, tools like the HubSpot Email Marketing become indispensable. The platform not only provides robust email marketing...

    This site is registered on as a development site. Switch to a production site key to remove this banner.